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Earth Major x Tehbotol Sosro: Once Upon Happiness

Updated: Dec 19, 2023

Tea Tradition

Tea has been a staple in Indonesian homes for over 200 years, evolving across generations without adhering to specific rituals. The core value remains unchanged—tea brings people together with warmth and comfort.

Comfort & Convenience

Seeking comfort in a fast-paced life, Tehbotol Sosro thrives by infusing convenience into traditional tea drinking. The collaboration with Earth Major aligns fashion and art, turning clothes into wearable art that prioritizes both comfort and aesthetics.

Locals Unite Collaboration

Part of Tehbotol Sosro's Locals Unite movement, the collaboration with Earth Major focuses on food and beverage, clothing and accessories, and art.

"My Cup of Set" Collection

The modular clothing collection, "My Cup of Set," includes a shirt, detachable sleeves, and a vest—worn together or separately for single or multiple occasions. Made of breathable cotton and linen with corduroy, the limited edition collection features artistic illustrations embodying Tehbotol Sosro's essence. Express your creative soul with comfort and convenience. Available online on the website and Tokopedia. Don't miss out!

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