Tusk x Earth Major Collaboration
“Escape the daily, live boldly”
Time is precious
In the past two years, we have learned that nothing goes according to our predictions. Everything can change rapidly without everyone realizing it. This is evident in the ongoing pandemic; everyone has been through similar challenges, and the struggle is real. Time is precious, leading many of us to reevaluate the time and effort we've invested in our work and projects. From this perspective, people are becoming bolder and more adventurous in how they pursue their interests. There's a craving for excitement and creativity that enriches the soul. The quest for life's purpose and happiness has become more apparent in 2022, with numerous conversations emphasizing the importance of both physical and mental health trending across generations.
The real connection
People crave genuine connections. Reports indicate that a third of the population (50% in some regions) experiences loneliness. With the surge in technology providing easy access for everyone and the isolation brought on by the COVID-19 pandemic, people are losing touch with each other. Many are seeking virtual connections and forgetting to foster real, genuine connections in real life. While genuine connections can be established in the Metaverse, they can't replace the authenticity of real-life connections.
Escape the daily and live boldly
With all these elements in mind, Earth Major and Tusk Bag invite you to escape the daily blahs and live boldly. Step outside and form connections not only with nature but also with kindred spirits—those yearning for genuine relationships. Our collaboration was crafted with these spirits in mind. We blend Earth Major's nature-inspired prints with the functionality of Tusk Bag, creating a connection and solidarity to live outside our comfort zones. We aim to be creative with our products while maintaining their purpose and efficiency.
The Wanderer collection
This special collection includes tees, shorts, tote bags, and tumbler bags. All items are available in two colourways, offering customers a variety of choices. Connect with nature and real people as we design these garments and bags to help you live comfortably outside your comfort zone. The cozy tee and comfy shorts are perfect for your daily life. Don't forget the tote bag and tumbler bag, combining functionality and comfort with nature-inspired prints. These products are here for you.
All products are available on the Tusk website and Tusk marketplaces. If you have any questions about the Wanderer, don't hesitate to ask us, and we'll be happy to guide you about this collection.